Historical Evolution
Born as "Park Lane" in 1848 during the British Concession era, Nanjing Road transformed from a horse-racing path to Asia's premier shopping destination. Key milestones:
- 1865: Renamed after Nanjing, China's ancient capital
- 1908: Introduced Shanghai's first tram and rooftop playground
- 1999: Became China's first 24/7 pedestrian street
- 2020: Expanded eastward to connect seamlessly with the Bund
Architectural Highlights
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"Golden Belt" Design:
- A 4.2m-wide granite strip with 34 floral sculptures and smart benches, illuminated by solar-powered LEDs
- Asymmetrical layout separating pedestrian flows (north) from tourist trams (south)
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Landmark Buildings:
- Peace Hotel: Art Deco icon featured in Lust, Caution (2007)
- Four Great Emporiums:
永安百货 (1918): First escalator in Asia
先施大楼 (1917): Pioneer of department store-airport lounges
Shopping & Dining
- Luxury Zone (East): Huawei's global flagship (5,000㎡), Tiffany & Co., and KAKAO FRIENDS' China debut
- Local Treasures:
邵万生: Century-old drunken crab specialist
沈大成: Inventor of Shanghai's signature glutinous rice balls - Night Markets: 50+ food stalls serving xiaolongbao and crab roe noodles
Visitor Guide (2025)
- Hours: 24/7 (peak crowds: 18:00-22:00; avoid weekends)
- Transport:
- Metro Line 2/10: Nanjing East Rd Station (Exit 1-4)
- Sightseeing Tram: ¥5/ride along the Golden Belt
- New Features:
- AR historical projections at Henan Rd intersection
- Free charging stations every 200m
Cultural Significance
- Featured in Blossoms Shanghai (2023), boosting tourism by 40%
- Hosts the annual "Golden Leaf Festival" (Oct-Nov) with 3D light shows
- UNESCO-listed for preserving "Jiangnan commercial culture"
Nearby: The Bund (500m) and People's Square (800m).